Don’t leave your personal brand out of the budget.

It’s very easy to overlook the value your personal brand has on your success. When you’re working 60 hours a week, managing a team, handling every administrative aspect of your business, or doing really well professionally, it’s very natural to deprioritize your self-promotion. This is what most people are doing.

Most people wait until things get bad to start thinking about their personal brands. They get started only when they see a change coming… or in many cases… after a change is dropped on them with no warning. Yikes.

We naturally justify spending on staff, supplies, tools that help us do our jobs better, our daily $7 coffee… all the things.. but if we’re leaving our personal brands out of the budget, we’re overlooking a major difference maker.

Investing in your personal brand might look like a new headshot or a monthly post on LinkedIn. It might look like attending or speaking at a few industry events in a calendar year. It might look like a podcast interview or a membership that expands your network.

To keep your personal branding flow alive and well through the good and the bad, you’ve got to include it in your budget. Don’t wait to show up until you need to. Plan for it. Your personal brand will thank you.

Our opportunity list now holds over 90 events and awards to consider as vehicles for your personal brand. We proudly position our clients for success all year long via our LinkedIn Guide and Personal Brand Concierge program. Scroll for details.

Thank you for being a valued subscriber of WINS List.

Expand your influence. Build your wealth. Celebrate your success.

Amie

Share your opportunity wishlist with us.

We are pleased to announce our premium subscription service, Wishlist. 

When you upgrade to Wishlist, you’ll have the opportunity to share your topics of interest and up to five event or award requests. We will research your niche and add relevant opportunities to our database.

Our goal with Wishlist is to help you plan your personal branding strategy by identifying and tracking the opportunities that make sense for you.

View our personal branding opportunity database.

WINS List subscribers can access our growing database of vetted speaking opportunities, events and awards — complete with dates, deadlines, and key information. New opportunities added weekly.